Unibet Sister Sites

Unibet sister sites include Unibet Bingo, Unibet Casino, Bingo.com, 32Red, 32Red Poker and 32Red Sport. Unibet is owned by Platinum Gaming Limited.

Sites like Unibet

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Bonus TermsNew players only, £10 min fund, £200 max matchup bonus, free spin wins credited as bonus, 65x wagering requirements, max bonus conversion to real funds equal to lifetime deposits (up to £250), full T&Cs apply

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Bonus TermsNew players only, £10+ fund, free spins won via Mega Reel, 65x WR, max bonus equal to lifetime deposits (up to £250), T&Cs apply

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Bonus TermsUKGC Brand. 100% up to £50 Welcome bonus on 1st deposit. Min deposit £10 with 35x WR. 18+ only. See Mr Mega for full T&C's.

Unibet Sister Sites 2024

Unibet Bingo

Unibet Bingo is one of the two Unibet sister sites that are designed to please discerning bingo players. The difference between the two is that Unibet Bingo is solely for bingo fanatics. From the moment you enter the online bingo site, you will see what is up for grabs in the various bingo rooms. To make finding the best bingo rooms effortless, there is an easy-to-follow bingo schedule with hundreds of games listed. There is a number of progressive jackpots available at the Unibet sister site, including the Arena Jackpot, which currently stands at over £166k, and the Pitch Jackpot, which currently stands at over £83k and the Velodrome Jackpot, which currently stands at over £25k. Some of the bingo rooms are available from just 5p a ticket, while some rooms with slightly more lavish jackpots have a higher entry price.

The majority of the content at the Unibet sister site is bingo-orientated, but there is a number of easy-to-play mini-games to keep players entertained between the start of big games. The top games, as selected by Unibet include Epic Joker, Bender Blast, Jack’s Jackpot, Money Mansion and XOXO. Bingo tournaments are also a big part of the action at Unibet Bingo. Prizes are awarded to the top 5 players in the Daily Fruit Nudge bingo tournament, the weekend spins bonanza tournament and the mighty minigames tournament. If that wasn’t enough, Unibet Bingo also comes with an exceptional reward scheme. Every new bingo game or mini-game played will allow registered players to top up their progress bar, the rewards come in a myriad of forms, including free bingo tickets and free mini-game spins. If there’s an easy way to express how much Unibet Bingo means to the company that owns it – it’s this. 32Red Bingo was retired from service, and all of its players were redirected to play at Unibet Bingo instead. That’s the ultimate vote of confidence.

Unibet Casino

Unibet Casino is the best Unibet sister site for players that don’t like to stick to one type of game. The site comes with an almost infinite array of table games, live casino games, online slot games, Vegas slots, Megaways slots and Slingo games. It is tough competition for the titles at Unibet Casino, but the ones that have reached the top of the popularity ranks include Hyper Joker Star, Temple Tumble, Rise of Olympus, Nunchucks Chickens and Roulette by Relax Gaming which is available to play for as little as 10p, or as much as £5,000 a punt. That’s a decent range from a Unibet sister site (or, more accurately, Unibet minisite) that isn’t the main focus of the brand. Almost everyone still knows Unibet better for sports betting than for providing casino games, but if Unibet Casino continues to grow as it is at the moment it might one day eclipse the long-standing sports betting side of the business. That would have been unthinkable as recently as five years ago.

Compared to the other Unibet sister sites, Unibet Casino is probably the best equipped to make millionaires, thanks to the top-paying progressive jackpot online slot games, including 9 Blazing Diamonds WOW POT by Spin Play, Ancient Fortunes: Poseidon WOW POT Megaways by Triple Edge Studios, Book of Atem WOW POT by All41 Studios and Sherlock and Moriarty by Just for the Win. Another green flag for this Unibet sister site is the selection of exclusive games that can’t be found anywhere else, including Unibet Lightning Roulette, Caravan of Riches by Fantasma Games, Journey to Mars by Relax Gaming and Tiny Terrors. Notably, the sister site hits the mark both in terms of quality and quantity with their game library. Just like Unibet Bingo, there are a plethora of tournaments to get involved with, there is also plenty of Drops and Wins games that can deposit life-changing sums into players’ bankrolls at the drop of a hat. The Unibet online casino isn’t just one of the best casinos in its sister site family, it is also one of the best well-rounded online casinos around.

Bingo.com

Unlike Unibet Bingo, Bingo.com isn’t a flagship casino or online bingo destination for Platinum Gaming Ltd, but it is just as high quality. On the bingo front, there is a decent selection of bingo rooms that never require players to hang around for all too long before the rooms become lively with bingo-calling action. Once players are in the bingo rooms, they can get to know their hosts and fellow players, play some of the mini chat room games, or simply kick back and wait for the auto-marking feature to take care of everything. Just like the Unibet sister site, Unibet Bingo, there is no shortage of Bingo tournaments, and bingo wheel goodies that get even more exciting with every game played.

One thing that slightly lets the Unibet sister site down is the size of the bingo jackpot prize pools, which aren’t nearly as generous as the ones found from the games at Unibet Bingo. However, there are 10 online slot games from Microgaming and their publishing partners, including Just for the Win Gaming, All41 Studios, Alchemy Gaming and Neon Valley Studios, that come with multi-million-pound progressive jackpots. Bingo.com has no shortages when it comes to ordinary online slot games, or table games either. All of the classic staple games are covered for the traditionalists; for the players that want nothing short of the best action, the new games tab is always kept updated with the best content from Play N Go, Pragmatic Play, Thunderkick, Bet Digital, Big Time Gaming and Hacksaw Gaming. Given how valuable the Bingo.com URL is and how much other casino network companies would love to own it, it’s a little surprising that more hasn’t been done with it. Having said that, it’s very easy to get lost when you’re a Unibet sister site and you don’t have the brand familiarity of your bigger siblings.

32Red

Some of you are probably wondering how and why 32Red has ended up on a list of Unibet sister sites. It’s a good question. After all, Unibet and the other sites and minisites we’ve looked at thus far are owned by Platinum Gaming Limited. 32Red – which is easily one of the most famous casino sites in the UK – is owned by 32Red Limited. The two sites don’t initially appear to have much in common, but you have to look at their ownership structures to make sense of this listing. When you do, you’ll see that both Platinum Gaming Limited and 32Red Limited are part of the Kindred Group. The Kindred Group is an enormous iGaming entity with some of Europe’s biggest iGaming brands under its umbrella, some of which aren’t available to players in the UK. 32Red is one of their biggest UK-facing brands, though, and is the most popular of all the Unibet sister sites.

It’s hard not to be aware of the 32Red brand even if you have only a casual interest in the UK iGaming and casino scene. It’s one of the country’s loudest brands when it comes to television advertising. The most recent set of 32Red commercials is fronted by the comedian Keith Lemon, who’s the official 32Red brand ambassador. His smiling face welcomes players to the 32Red casino site, where he presides over a collection of just under five hundred slots. That isn’t a massive number by modern standards, but such is 32Red’s brand power that the company has been able to persuade some of the biggest names in slots development to create exclusive titles for them. To go with the slots, there’s also a live casino and a dedicated area for Slingo games. 32Red Bingo is a thing of the past – these days, the Kindred Group prefer bingo fans to play at either Bingo.com or Unibet Bingo – but Slingo is very much still on the menu at 32Red and is a cornerstone of the casino’s appeal. If you’re a new player at 32Red, you can take advantage of a 150% matched first deposit up to a maximum value of £150, but take the time to read the small print – wagering requirements can be as high as x50. That’s far higher than the industry average and is, in our eyes at least, excessive.

32Red Poker

If 32Red Casino and 32Red Sport are Unibet sister sites, that means 32Red Poker is a Unibet sister site too. Again, this means that 32Red and Unibet cover a lot of the same bases, but so long as all the money goes to The Kindred Group anyway, we doubt the casino network company cares too much so long as all of the brands remain popular. Any poker site with the backing of a brand as big and well-known as 32Red is likely to do well because players will find it organically. 32Red Poker differs a little from 32Red Sport because it’s never been a standalone site, but it’s still a well-equipped minisite with plenty of options for the discerning poker player.

It goes without saying that you’ll find plenty of traditional poker action at 32Red Poker, including both virtual and live dealer games. However, 32Red Poker knows that providing the basics isn’t enough to keep everybody occupied. That’s why the minisite also offers niche speciality poker games like Aces and Eights Poker, Lucky Showdown Hold’em Poker and Double Double Bonus Power Poker. This is a good place to come and find out how the kind of bonus features you’d normally associate with online slots can be adapted to fit a poker game. There’s only one thing missing from 32Red Poker, and it’s quite a glaring omission. The site doesn’t offer any poker players. Tournaments are a huge part of the appeal of almost any big poker site, and you’ll find them at almost all of the Unibet sister sites that offer poker, so we can’t imagine why there aren’t any here for players to get involved in. It feels like a missed opportunity for 32Red Poker not to stage tournaments, and ultimately it must hurt the site’s appeal in the eyes of some players. You can have all the fun you want against the site’s dealers, be they real or virtual, but the opportunity to go head to head with other players isn’t covered off as well as it could or should be. That makes 32Red Poker a Unibet sister site that still has plenty of room for improvement.

Unibet News

22nd October 2024: On the 22nd of October, SBC News reported on how the Kindred Group’s Unibet sportsbook brand has successfully renewed its role as the official partner of the National Hockey League in Sweden. This renewal allows Unibet sister sites continued access to a slew of marketing rights within the country that are connected to the prominent US hockey league, including the use of digital dashboards. Philip Lagström, General Manager of Kindred Group Sweden, was palpably enthusiastic about continuing their collaborative efforts with the NHL, aiming to amplify the thrill and vibrancy of the league while adding to its legacy. He highlighted the importance of the upcoming season for ice hockey in Sweden, especially with the NHL reinstating its international hockey events and the 2025 IIHF World Championship set to be co-hosted by Sweden and Denmark.

Lagström anticipates this will drastically boost fan interest and is excited for Unibet to be a part of this evolving story. The partnership will also concentrate on heightening fan engagement by offering custom content designed to improve the ice hockey betting experience for Swedish bettors. John Lewicki, NHL Vice President of Business Development and Partnerships International, commended Unibet for its commitment to increasing engagement with Sweden’s passionate hockey fan base. He looks forward to the innovative activation plans Unibet has in store for the NHL’s lineup of international events. Having first joined forces with the NHL in February of the previous year, the bookmaker initiated the partnership with a focus on crafting dynamic marketing campaigns across its digital betting platforms.

19th September 2024: On the 18th of September, the website Sport Industry Biz covered the groundbreaking new development in the sponsorship of the Scottish football team, Rangers. The Scottish football giants have successfully renewed their front-of-shirt sponsorship deal with Kindred Group, confirming the continuation of both Unibet and 32Red as their key partners. Unibet will sustain its presence as the principal shirt sponsor of the club, whereas 32Red will carry on endorsing the team’s training and warm-up gear. This renewal marks a drastic upsurge in the sponsorship’s value, with an 80% increase over the previous contract. This figure is poised to escalate up to 93% dependent on the attainment of specific performance-related bonuses. Since the partnership’s inception in 2014 and subsequent renewals in 2017, 2019, and 2021, the alliance between Rangers and Kindred Group has blossomed, making it the longest-running and one of the most consequential in British football.

Prior to this, 32Red was prominently displayed on Rangers’ jerseys until a shift before the 2023/24 season saw Unibet taking the premier spot. Besides their commitment to Rangers, Kindred Group has also recently prolonged their agreement with EFL Championship club Middlesbrough, ensuring that the Unibet brand will remain visible on their kits. Furthermore, Unibet enjoys prominent sponsorship placements with other top European clubs, including FC Copenhagen and Club Brugge. Sam Mead, General Manager for the UK at Kindred Group, expressed his delight over the continued partnership, noting Rangers’ rich heritage and the fervent support of its fan base. This renewed agreement not only signifies a strong commercial relationship but also reaffirms Kindred Group’s substantial footprint in football sponsorships across Europe.

19th August 2024: Being the official betting sponsor of the British Snooker Open is no small feat, which is why many rushed to celebrate Unibet on its victory. As reported by iGaming Brazil, Unibet has secured its role as the title sponsor for the World Snooker Tour’s British Open, now officially named the ‘Unibet British Open.’ This prominent event will be hosted at the Centaur Arena in Cheltenham from the 23rd to the 29th of September, marking a milestone in the tournament’s history which began in 1985. The tournament will showcase a lineup of 128 players, including snooker luminaries such as Ronnie O’Sullivan, Judd Trump, and Mark Williams, the current British Open champion. Notably, the qualifiers, which determined the final participants, were held from the end of July to early August in Leicester. These successful qualifiers will now proceed to join the top 16 players in the climactic finals at Cheltenham.

This year’s British Open is particularly notable for its random draw format, which promises to deliver unpredictable matches right from the outset, all to be broadcast on ITV. Peter Wright, the Chief Commercial Officer at WST, has voiced his enthusiasm about the partnership with Unibet, citing their shared commitment to the sport and their innovative, fan-focused approach which prioritises safe and responsible gaming. Sam Mead, Unibet’s general manager, also expressed pride in their association with the British Open, highlighting the event’s rich heritage and its appeal due to the participation of top-tier players and its international coverage. This sponsorship aligns well with Unibet’s longstanding involvement in supporting major sports events globally, reinforcing its commitment to the sports industry.

23rd July 2024: Poker Industry Pro was quick off the mark reporting that Unibet Poker has announced its Summer MTT poker tournament which is set to coincide with the Olympics. As the 2024 Summer Olympics ignite enthusiasm across the globe, Unibet Poker is set to capture the spirit of this international event with its own MTT Summer Olympics series. Scheduled to run concurrently with the Olympics from July 28 through the initial two weeks, Unibet has crafted a programme that mirrors the excitement and competitive spirit of the games in Paris. Unibet Poker will be hosting a total of 16 events, each themed around different Olympic disciplines, with prize pools that promise considerable payouts. The tournaments range in guarantees from £1,000 up to £20,000, cumulatively amounting to £75,000. This series, though modest in comparison to some of Unibet’s grander tournaments, aims to offer something for every level of poker player.

The structure of the competition is straightforward, with daily matches divided into two tiers based on the entry fee: the Low tier with a buy-in of £5 and the High tier at £50. This accessible range allows a broad spectrum of players to participate, from novices looking for low-stake entries to more experienced players seeking higher rewards. Each day of the series, participants will have the opportunity to compete in one tournament from each tier. This alignment of an online poker event with the Olympics is part of a larger trend where platforms like Unibet leverage major sporting events to increase engagement and excitement around their events.

23rd June 2024: Gaming Today has announced that bookmakers keen to get a slice of the Arizona betting market pie have a limited amount of time to do so. The Arizona Department of Gaming has unveiled the application window for new sports betting licenses, which runs from July 8 to July 19, 2024. This period presents a prime opportunity for new operators to enter a market currently dominated by heavyweights like bet365, Caesars, BetMGM, FanDuel, Hard Rock, and DraftKings. With the recent exit of Unibet, there is a significant opening for newcomers to fill the void and cater to the Arizona bettors. Applicants must be prepared to partner with either an Arizona sports franchise or an Arizona tribe as part of the licensing process, ensuring local engagement and support. This requirement underlines the state’s strategy to integrate sports betting into its existing cultural and economic fabric.

Unibet’s departure on June 4, 2024, marks an interesting chapter, both as a warning and an opportunity for prospective operators. Despite Unibet’s exit, the state remains vibrant with 17 active sportsbooks, with recent entrants like bet365 and Fanatics Sportsbook making their presence felt earlier this year. The financial stakes are high for those looking to enter the market. Each application requires a $100,000 processing fee, and successful applicants will need to pay a $750,000 initial licensing fee. These costs reflect the lucrative potential of the Arizona sports betting landscape, which set a record in March 2024 with approximately $760 million in wagers. The state’s location also plays a crucial role, flanked by California’s untapped online sports betting market and New Mexico’s in-person betting restrictions, making it an attractive destination for out-of-state bettors.

27th May 2024: When iNews explored the latest odds for the upcoming General Election scheduled for 4 July, they found that Unibet offers competitive odds on the race for the next Prime Minister. With voters set to cast their ballots, there is intense speculation about whether Rishi Sunak’s Conservatives will retain power or if Labour, led by Sir Keir Starmer, will secure their first win since 2005. According to Unibet, the odds are 13 / 2 for Sunak to remain Prime Minister, with fellow Conservative Penny Mordaunt also at 13 / 2. However, Sir Keir Starmer is the favourite with odds of 1 / 8 from Sky Bet, 1 / 40 from Paddy Power, and 1 / 10 from Unibet. Other parties face longer odds. The Liberal Democrats have odds of 100 / 1 from Unibet and 200 / 1 from Sky Bet. For the Green Party, the odds are even steeper at 500 / 1.

The Reform Party’s odds vary, with Unibet offering 5 /1 and Skybet 33 / 1. In Scotland, Labour is seen as likely to gain seats, with William Hill placing odds of 1 / 4 on Labour winning 20 or more seats. Conversely, the SNP has strong odds to retain or increase their seats, with 1 / 5 for 20 or more seats and 13 / 8 for 30 or more seats. These odds reflect the dynamic nature of British politics and the shifting voter sentiments as the election approaches. The betting markets provide a fascinating snapshot of current political forecasts, with Labour positioned as the frontrunner, but the potential for surprises remains high.

30th April 2024: Bookmakers TV recently unveiled an insightful article detailing the active promotions available at Unibet and how the site performed at the 2023 UK Bookmaker Awards. As a favourite among bettors, the platform offers an array of enticing deals for existing customers, including Best Odds Guaranteed, extra place payouts, money back specials, and boosted odds, which start from 8 am daily across all UK and Irish racecourses. These offerings ensure that punters who wager at earlier odds and find their selection wins at a higher starting price will benefit from the enhanced odds. Moreover, Unibet distinguishes itself with additional rewards like Acca Boosts on horse racing bets and Super Boosts on specific selections.

At the prestigious 2023 UK Bookmaker Awards, Unibet’s efforts in providing a superior user experience were recognised. They secured second place for their attractive sign-up offer, which is evaluated on several factors including the ease of understanding and accessing the terms. Unibet also ranked third for the overall betting experience, which considers the quality of the mobile app, availability of live streaming, and user-friendliness of their platform. Additionally, their competitiveness in horse racing odds earned them a fourth-place finish, highlighting their strong market position in this area. The banking options at Unibet also received praise, placing fourth in this category. The platform allows a minimal deposit and withdrawal limit of just £5 via debit card, making it accessible to a wide range of punters. These accolades from the UK Bookmaker Awards not only affirm Unibet’s status as a top-tier sportsbook but also reflect their continuous efforts to improve their service offerings across various aspects of the gambling experience.

Unibet Review 2024

Unibet Welcome Offers

New players at Unibet get to take their pick from between the two welcome offers. The first is more suited to players interested in the sportsbook; it offers up to £40 money back plus a £10 bonus for all players making a minimum deposit of £10. The £40 will be returned to the new player if their first bet loses and comes with 3x wagering requirements. The wagering requirements for the £10 casino bonus are slightly higher at 50x.

For new members who are looking to get stuck in at the online casino side of Unibet, the casino promotion allows new recruits to deposit £10 and play with £40. The funds expire within 30 days, and 35x wagering restrictions apply.

Unibet is owned by The Kindred Group

The Kindred Group was founded in 1997, although back then, they were known as Unibet. The Unibet sportsbook and casino still remains their flagship product, but now the Malta-headquartered company has expanded to envelop other big-name casino brands, such as Bingo.com and Maria Casino, along with eight other cutting-edge iGaming platforms. In 2022, The Kindred Group employs over 2,348 employees across the globe, and rake in an impressive 751 million GDP. The company might have upped ships from its humble beginnings in the founder’s London flat, but it still boasts a UKGC remote licence.

In comparison to other casino brand operators, notably, The Kindred Group is one of the most socially responsible. They are on the mission of becoming one of the most sustainable iGaming providers, with the goal of cutting their revenue from harmful gambling down to zero by the end of 2023.

Unibet Monthly Promotions

Unibet frequently creates their sportsbook regular promotions around major sporting events and tournaments. For example, during the summer of 2022, Unibet invited players to bank a £10k cash bonus via the Wimbledon Betting Championship. Even if there isn’t all too much happening in the way of big international events, Unibet always finds a way to celebrate something. At the time of writing, they were celebrating their birthday and giving away £25k in cash prizes.

Other regular promotions for sports bettors include best odds guaranteed on UK and Irish horse racing, boosts and super boosts. The refer a friend bonus scheme is also a great way of funding your account without making a deposit. As for the casino, bingo and poker promotions, they are equally as generous. As standard, there are tournaments by the smorgasbord, £10 roulette bonuses, prize draws, weekly money back jackpots, free bingo vouchers every Tuesday and free spins promotions weekly.

Unibet Pros and Cons

Pros:

• A great online sportsbook and casino for newbies.

• The boosts and super boosts make a world of difference.

Cons:

• The registration process is fairly long.

• Limited eSports betting markets.

Featured Slots and Casino Games

As Unibet is one of the biggest and best-known sportsbooks in Europe, as you would expect, they have tens of thousands of betting markets to dip into. Some of the biggest markets that are covered include basketball, baseball, football, tennis, American football and golf. In terms of the odds, they aren’t always the best, but more often than not, they are incredibly fair – especially when the Uni Boosts come into play. Another reason why Unibet is so popular across Europe is its acceptance of high stakes. Usually, these aren’t published and viewable, but it is safe to say that few players will feel limited.

Unibet carries the theme of variety over to the casino side of the site. The featured online slot games include Temple Tumble 2 Dream Drop, Fishin Frenzy, Sonic Links, Summer Vibes Accumul8, Temple Tumble Megaways and Hyper Joker Gold: Link & Win. As you keep playing, you will see a feed of games that are recommended just for you; until then, you can browse the Drops & Wins Jackpot games from Pragmatic Play, Wow Pot games from Microgaming, and a variety of titles that are completely exclusive to Unibet.

The casino makes it easy to find the best content right off the bat, especially with their curation of Slingo games, Vegas slots and Megaways Games. Players also have the option to search by the provider. Some of the biggest contributors to the casino include Play N Go, NetEnt, Red Tiger Gaming, Relax Gaming, Blueprint, Evolution Gaming and Quickspin. The selection of live casino games may not blow you away, but Unibet more than redeems itself via the sports-themed bingo rooms and the Poker tournaments; from soft tables to tournaments with life-changing jackpots, Unibet went above and beyond to ensure newbies and sharks feel right at home. Night or day, there is always plenty of traffic bumbling around.

Deposit and Withdrawal Methods

To fund your account, you can choose from a range of e-wallets, such as Neteller, ecoPayz, and Skrill, or you can keep the banking old school and deposit via debit card or bank transfer. Whichever way you choose to top up your account, the minimum deposit amount is set at a very reasonable £10. The minimum withdrawal amount is also set to £10, and if you are withdrawing via the recommended e-wallet method, you can expect to see your funds appear in as little as 12 hours.

Unibet Customer Support and License

Unibet is always on the ball with their customer care. You can expect a response within minutes if you are using the live chat service or you’ve dialled the freephone number. The sportsbook casino can also be contacted via email and their official social media accounts. For extra peace of mind, the iGaming platform is licenced under the UKGC licence, 39430.

Final Thoughts on Unibet

Even though Unibet covers a vast array of iGaming content, it never compromises quality for quantity. Whichever corner you tuck yourself away to play in, you can rest assured that you will always get to take advantage of frequent bonus promotions; few do tournaments and prize giveaways as well as Unibet. The only minor concerns are the slightly tedious registration process and the lack of eSports betting markets.

Unibet Player Reviews

Here are some recent player reviews of Unibet we’ve picked up around the web. We’ve edited the comments.

Gavin – 23 Feb 2024 – Trustpilot